Question 4 of 10Pro Only
What is a vanity metric, and how do you distinguish it from an actionable metric?
Sample answer preview
A vanity metric is a number that looks impressive but does not help you make better product decisions. It makes you feel good about your product without providing useful information about whether your product is actually healthy or improving.
vanity metricsactionable metricstotal userspage viewsretention rateactivation rate